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Women and fashion go hand and in hand. Most of us would agree that they possess high sales value in the market. The B2B sectors, since the last many years have targeted the women’s clothing wholesale. There are many key advantages of starting a women’s wholesale apparel store. Let us have a look.
This is one of the most crucial points of running the women’s apparel business. There are sales programs that lay heavy emphasis on customer’s return on investment. In this trade business, the financial aspect would be tough to handle. Every buck that your customer invests would directly count in the sales profits and monetary gains.
Setting up a women’s wholesale clothing is indeed quite profitable. You have to decide what kind of clothes you wish to sell. Most probably, you will focus on the specific genre as in nightwears, party clothes casual wears, designer jeans, blazers, etc.Moreover, your target would be niche. Selecting a younger age group of twenty to thirty- five would get the average in your profit margin. Browse through the diverse clothing franchises of women by referring to various websites. At the end, decide if you want to sell the high-end clothing or discounted apparels.
Wholesalers and buyers are invariably connected. For the business-to-business companies the process of sales and marketing are interlinked. To run a successful wholesale venture in women’s clothing wholesale, you need to create a strong bond with the buyers. Thriving wholesalers make a plan out of their resources, and mark their presence in the industry. It is an expensive step, but it would increase your industrial reputation and your profit margin.
This business would broaden your horizons. You would explore the ever-changing fashion trends related to women’s attire. As you have targeted the age factor and the type of women, it will give you an opportunity of enlarging your possibilities of creating diverse designs.
Refrain from making the industry analysis mistake. Present your startup in an accurate fashion in the industrial context.
GIVE WHAT THEY WANT
Women’s clothing wholesale includes diverse patterns and shapes. Their offers are also quite huge. Therefore, you need to know your target audience and focus on their needs. Women generally prefer designer wears, but there are also the ones who do not like to spend money on such attires. Giving the customer what he wants would win you a marked increase in the profit margin. It applies to all businesses even in women’s clothing.
BUILD & PROMOTE YOUR BRAND
If you are just entering into this industry, you will have the chance to create and promote your merchandise. The contract deals between the manufacturers and the buyers would include this point. The consumer would not see the manufacturer’s role but the wholesaler would remain prominent in his eyes.
As a wholesaler, you will have to erase the boundaries between you and the actual resource of merchandise. You would get to know more about the product by building a close proximity with the functions of the industry. The business would let you explore the supply chain details, the lowest prices and workings of other companies. You will learn these tactics with a bit of observation skills and being perceptive. There is a difference between ordering your products from more than one supplier and putting down the offer of an inefficient supplier, for a better one. These leading market tactics would gradually develop your wholesale business for good.
Daniel Clark owns a women’s apparel store. He likes to write articles on women’s fashion. Here, he gives information on women’s clothing wholesale business and its salient benefits.
Wearing one color head to toe is a very flattering concept. You look taller and leaner, streamlining your appearance. So how can you take one color dressing from blasé to chic? Follow our do’s and don’ts and you can’t go wrong!
Do introduce another color with fun and interesting accessories to add a touch of pizzaz. Try a fun statement bag or an interesting pair of shoes. This is a great time to focus on the details, as the single color will act as a great canvas to really make them stand out!
Don’t introduce a whole rainbow of colors in your accessories. Not only does that take away from the monochromatic concept, it also takes away from you!
Do play with different shades. No reason to go too matchy-matchy, play up light and dark shades in the same family. Try jewel tones and pastels or rich and soft neutrals.
Don’t get colors that are close together but not exact. While you can wear head to toe in the exact same shade and look like you stepped out of a magazine, you can’t really achieve that effect with colors that look similar but aren’t the same. It just gives the impression that you tried too hard to make it work, but probably didn’t. Think of a suit you bought separately- while the pants may be navy and the jacket might also be navy, each designer plays with a slightly different shade so pairing two different pieces together isn’t a great idea.
Do concentrate on fit. The slimming concept is lost if your garments are ill-fitting. We’re not suggesting it needs to be tight, just that fit you perfectly.
Don’t worry so much about what everyone else is wearing, wear what looks good on you!
Commerce is changing rapidly and responsiveness is the new trend. People don’t just buy because advertisements tell them what the new trend entails – social platforms have provided a new era of organic, word-of-mouth marketing. Ecommerce has exploded in the last 10 years, providing opportunities in entrepreneurship with low start-up costs via ecommerce platforms. If you have something to sell, whether it is software, information products, or even fashion, there is an ecommerce platform that can turn goods into cash.
A new mobile application has emerged as the first ever to provide fashion and social trend setting functionality to the consumer on the go. ASAP54 is a new mobile application that combines the social fashion community with the latest in visual recognition technology, allowing women to hunt down and share fashions instantaneously. This powerful application is revolutionary in many ways, but mostly provides an amazing experience for fashion enthusiasts and new comers alike.
Changing the Fashion Industry One Style at a Time
Inspiration – Pinterest was the pioneer in visually appealing inspiration for individuals across the globe. For ASAP54, think Pinterest specifically for the fashion industry, with a little social love on the side. Women are not just shopping anymore for fashions set forth by clothing brands across the world – they are living the experience of trend-setting ideas. Inspiration for fashion creates real-time, current clothing trends that allow women all over the world to express themselves through style and have fun with friends while doing it. Sometimes words are not enough and a picture is worth a thousand of them – ASAP54 solves this problem with flying colors. If you’re still not inspired through social interactions with friends, there’s no reason to sweat – ASAP54 offers a unique team of in-house stylists that will cater to your every desire.
Point-of-Sale Buying Opportunities – When women shop for fashion it can be a lengthy process where emotions are high and credit cards are out – they want to buy but don’t have a safe, secure opportunity to do so online. Does this fit me? Will I truly get what I want? How does this look on me? All of these questions are answered with ASAP54, where women are able to customize their fashion purchases and safely commit to the transaction with the help of professional, in-house stylists doing the heavy lifting for them. The experience is personalized and customer service is amazing.
Mobile Consultation – Whenever you wanted advice on fashion in the past, you needed to go to a department store or specialty clothing store to ask a sales associate about different fashion trends and how you look in them. Well, not with ASAP54 – you’re able to ask friends, find styles that work for you, and consult with professionals free of charge. The entire shopping experience is brought to your fingertips, on the go, and with the click of a button. Talk about convenience with a personal touch.
Top of the Line Technology – Before ASAP54, women shopped while looking at still JPEGS on a crowded site, full of choices but lacking design elements. These sites like Amazon and eBay, although effective in simple purchases, don’t provide women with the mobile shopping experience that they deserve. ASAP54 provides users with the top visual recognition technology in the industry, allowing women to crop images and find designs from those cropped collections of styles accumulated in their digital closet wish list. The application is free to download and is worth the time to investigate – whether you’re interested in the next big trend or just interested in finding a style that matches your personality. The app is available at www.asap54.com and contact information is also available for women interested in the next big thing.
Matthew Hall has worked in eCommerce for years, and now shares what he has learned through his writing. For businesses looking to get ahead, he highly recommends adopting a solid electronic shopping platform, and rather than building one from scratch he recommends visiting www.fastspring.com.
Recently, an event took place at the Metropolitan Museum of Art, which benefits the Met’s Costume Institute. It is also the opening event for the institute’s annual fashion exhibit. Each year of the gala has a theme and this year was, “Charles James, Beyond Fashion”. Charles James is well known in the fashion industry for his approach to design through sculpture.
With the Met Gala, comes a red carpet that rivals any West Coast event. Some fashion looks on the Met Gala’s red carpet were classic and some were more “artistic”. At the top of the list of fashionable couples are Beyonce and Jay Z. Beyonce looked glamorous in her sheer Givenchy couture gown that was a throw-back to a look from the 1970’s Motown Era. The sheer beaded panels of her dress showed her figure, but covered what needed to be. Also, the vintage head netting and dark maroon lips added just the right touch. Beyonce’s husband Jay Z looked dashing in his James Bond style white tuxedo jacket and black trousers.
Many times each month, celebrities get dressed up to walk the red carpet for a lot of different events. Some celebrities choose fashion that is trendy, some dress classic, and some you are not quite sure why they chose what they are wearing.
For the month of April, there were a few outfits that caught my attention. First, is Shailene Woodley and Ansel Elgart, both starring in the movie Divergent, who were seen posing together at the MTV Movie Awards that were held on April 13th at the Nokia Theater in Los Angeles. Shailene definitely has her “gladiator” on with this outfit. Her pleated olive leather skirt with the high-waisted, gold-trimmed belt accentuates her long legs and black strappy, ankle-high sandals. Shailene’s long sleeve, knotted matching leather top compliments the bottom half perfectly. Ansel Elgart airs on the conservative side with his all black ensemble, but keeps it interesting with a tonal, micro-pattern blazer, skinny trousers, and a great pair of black leather monk strap boots with decorative buckles.
This week’s celebrity street style includes a few outfits that made the cut and a few that did not. Sometimes, something that may look good on a hanger should stay there and sometimes just one wrong choice can move a look from a great style to a bad one.
The first to make it to the A list is Actor Andrew Garfield, who was spotted on the streets of Berlin, wearing Burberry. Andrew is rocking the chocolate brown suit and mixing in a crisp white button-down shirt, topped with a double-breasted, tan trench coat with shoulder epaulets and a turned up collar. (more…)